Amit Bhai successfully coordinated and managed the BJP’s campaign to mobilize masses during Ram Janambhoomi movement and EktaYatra
As Chief Campaigner and Election Coordinator, Amit Bhai steered to victory the campaign of senior BJP leader Shri. Lal Krishna Advani from Gandhinagar
Subsequently he was also appointed the Chief Campaigner and Election Strategist for the former Prime Minister Shri. Atal Bihari Vajpayee when he contested from Gandhinagar.